AI and Marketing Performance
AI expands potential.
But potential doesn’t become performance on its own.
What determines whether AI actually improves outcomes isn’t the tool—it’s the amount of interference surrounding the work.
Why Resilience Was Built for a Different Kind of Work
“Be resilient” has become a standard message at work.
Keep your head down. Stay flexible. Don’t get thrown. Figure
The AI Shift That Puts Learning Back Inside the Work
AI didn’t make learning less important. It made where learning happens unavoidable.
Why “Time Set Aside to Learn” Isn’t Enough
Most workplace learning is treated as something separate. In reality, the most durable learning happens during the work itself—inside real activity, real decisions, and real consequences.
5 Ways Managers Create Learning Without Slowing Performance
A manager doesn’t encourage learning during work by adding more training.
They encourage it by changing what gets attention while work is happening.
Performance Momentum: When You’re Busy, But Not Really Improving
Performance momentum looks like progress, but it’s really autopilot. Tasks get done, but learning and improvement quietly stall. Here’s why it happens—and how a small dose of awareness can change everything.